Two Hyde Park YogaSix Franchise Owners Practice More Than Just Fitness

In Could 2021, Crystal Pinkston and Sharon Calhoun Norman opened their first YogaSix franchise, located in Hyde Park, a assorted community on the South Aspect of Chicago.

Calhoun Norman, a Chicago native, and Pinkston, who relocated to Chicago many years in the past, are longtime good friends who have usually loved having a wide range of exercise courses collectively. The two became intrigued in opening a YogaSix studio due to the fact they could blend their enthusiasm for a wellness way of life with entrepreneurship.

Pinkston’s job has spanned 20-as well as decades with many F100 CPG organizations. She is now a senior chief with a CPG business centered on client and shopper habits in addition to supporting control the YogaSix franchise. Her occupation skills immediately interprets to the organization of better being familiar with the member, advertising, and product sales strategies.

Calhoun Norman is a attorney by trade. She is a previous legislation firm lover whose 15-calendar year legal job focused on litigation and intellectual property. Calhoun Norman not too long ago still left to concentration whole-time on the progress and enlargement system of the duo’s YogaSix studios.

“Savings and religion aided me to triumph over the concern of leaving a wage behind,”  she states. “I am also self-assured in my ability-

YogaSix Studio – Hyde Park, IL

set and resume and know that a common nine-to-five will be out there for me if I pick out to go that route. Ultimately, I considered it was greatest to make investments my time and money in myself and my own organization relatively than placing all my electrical power into company The us.”

Exactly where passion qualified prospects you

Yoga has been a enthusiasm of Calhoun Norman’s for just about 20 many years, and the pals share a appreciate of boutique conditioning and protecting an active way of living.

“The YogaSix manufacturer is pleasing simply because it seeks to make yoga accessible to all, ” Calhoun Norman says. “Yoga can be overwhelming, and YogaSix requires the intimidation variable out of yoga by eradicating Sanskrit and generating the classes energizing, empowering, and enjoyable applying tunes and a point out-of-the-artwork audiovisual system. From a business standpoint, Xponential Health and fitness, YogaSix’s dad or mum enterprise, has perfected the boutique health and fitness product as a result of sister models this sort of as Club Pilates and Cycle Bar so we realized that YogaSix’s organization product was robust.”

But it is not only wellness and entrepreneurship that Pinkston and Calhoun Norman price. The option to give back again to their community is pretty crucial. “For Black Heritage Thirty day period, we held weekly educational classes that created on the topic recognized every single yr by the ASALH (Association for the research of African American Daily life and Background),” Pinkston explained.

In honor of Juneteenth, they held a digital meditation occasion as an prospect to mirror on and commemorate what Juneteenth usually means. The charitable function raised cash for the DuSable Museum of African American Historical past to emphasize the great importance of Black heritage in Chicago and nationwide. Pinkston and Calhoun Norman matched the complete greenback volume donated.

The duo also produced a YogaSix Instructor Coaching scholarship program to enhance diversity in the yoga space and support them discover and keep expertise in a aggressive exercise landscape when they start Yoga Teacher Teaching this drop.

“Year-round we purpose to provide programming and instructors that charm to the Hyde Park neighborhood by way of audio, workshops, partnering with other enterprises in Hyde Park.”

The street to progress

Pinkston and Calhoun Norman recently acquired two current YogaSix studios in other components of Chicago and prepare to expand into a new boutique fitness vertical in 2023.

“These studios are in communities that are unique from Hyde Park, but we imagine our technique and philosophy of inclusion can assistance make these spots as prosperous as our Hyde Park site. No matter what aspect of Chicago you are living on—North, South, Loop—we want to give a Very hot Yoga studio that is participating, empowering, and entertaining.”

The business owners purposefully selected the franchise route to small business ownership because of its confirmed model and structured technique. It was a huge gain that gave them the independence to laser focus on knowing their members and functions compared to striving to improve a business enterprise design.

“There are professionals and negatives to natural and organic entrepreneurship or franchise entrepreneurship that definitely occur down to individual preference, possibility tolerance, and bandwidth.”